Microsoft wants to improve Bing by integrating ChatGPT and possibly GPT-4 to provide more human-like search results than links. This is Microsoft’s strategy to compete with Google’s Knowledge Graph, which provides instant, updated answers. Direct answers to queries will make Bing more competitive and appealing. In February 2023, an early enhanced Bing was accidentally released.
– Online researchers
– Content creators
– Professionals seeking quick information
– General web users